B-Side is a shoe company that caters to all
communities, especially skaters. The shoes are fresh, minimal, and eco-friendly produced. Along with shoes, B-side has its own merch and skating products
including apparel, skateboards, and a monthly
magazine.
Beaver being the state animal of Oregon, the symbol started as an abstract shape of a beaver skull, carrying on the beaver theme from the Mascot. It is also inspired by Tony Hawk’s hawk skull logo. Later, it developed into a monogram of BS.